A domain name is the first link between your online audience and you. Proper thought and consideration must be given while selecting a domain name for your business. The domain name must have a high recall value and easy to promote.
“Domain name is not just any name. It is your online identity.”
These 5 tips will help you choose the best domain name for your website / blog.
Keep it short and simple (KISS)
Users prefer domain names that are short and easy to type. Too many abbreviations or misspellings in domain names confuse the audience making it harder to find your site. www.supercars.com is a better choice than www.superrcarrs.com.
Include relevant keywords
Domain names have a great impact on the search rankings of your website. Choosing a domain name containing keywords that are related to the business/service you are offering will rank your site higher in relevant searches and make more sense to your audience. If you are a tax expert then a domain name like www.taxguru.com will be a better choice.
Make it easily recognisable
When users hear your domain name, it has to immediately stand out and resonate with your product or service. Using hyphens or numbers in a domain name sound generic and should be avoided. www.cars.com is better than www.cars4u.com
Choose the right extension
Every URL has a domain extension. You have to choose a domain extension based on your requirement. E.g. A .com domain will be more suitable for a global audience whereas .in extension might be more appropriate for an Indian audience.
Domain Names are a hot commodity. If you have zeroed in on a domain name, make sure you buy it before somebody else does.